| Photoshop CS2 for Advertising and Marketing: Secrets from an Entertainment Advertising Insider |  | Author: Daniel O. Sorenson
Publisher: Peachpit Press
Category: Book
List Price: $44.99
Buy New: $44.92
as of 5/18/2012 16:21 EDT details
You Save: $0.07
Seller: Japura Books
Sales Rank: 667,898
Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Pages: 224
Number Of Items: 1
Shipping Weight (lbs): 1.4
Dimensions (in): 8.8 x 8.8 x 0.5
ISBN: 0321350286
EAN: 9780321350282
ASIN: 0321350286
Publication Date: December 11, 2005
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
You've dabbled with design in school and on the job, and you feel comfortable with Photoshop and other design tools. You're no graphics expert, but you're no newbie. Now you find yourself with a cool job opportunity in the entertainment industry (or are trying to break in) and you need to prove your design chops, fast! Photoshop CS2 for Advertising and Marketing: Secrets from an Entertainment Advertising Insider isn't your standard Photoshop how-to book. Combining essential Photoshop techniques with professional insights into the workings of major studios as well as advice on how to navigate the minefields designers may encounter there, author and noted designer, art director, and popular UCLA Photoshop instructor Daniel Sorenson teaches you everything you need to know about working as a designer for entertainment advertising and marketing. Using a series of real-world projects-- including a trade ad, an anime illustration, a movie poster, CD cover art, an outdoor ad campaign for a major new sitcom (bus sides, kiosks, billboards, subway posters), and more--this book covers the Photoshop tools, features, and tools you need to hone your graphic skills and easily take on any marketing design project. To get more information on Daniel check out www.danielosorenson.com.
"From the practical to the aesthetic and from business advice to Photoshop tutorials – Daniel's book is based in extensive real world experience garnered over years of working with the most critical clients under the tightest deadlines. This book offers insights and advice that I’ve never seen shared in print before. I can’t wait to read it from cover to cover."
Katrin Eismann www.photoshopdiva.com
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